Celebrating 1000 books in 35 years of Channel View Publications/Multilingual Matters

6 April 2017

With the recent publication of the 6th edition of Foundations of Bilingual Education and Bilingualism, we hit a real milestone and published our 1000th book since the company began. In this post, Tommi reflects on the last 35 years leading up to this point and discusses how the company and wider world of publishing has changed over time. 

Tommi and David Singleton at the MM drinks reception at AAAL

At the recent AAAL conference in Portland, OR, we celebrated the publication of our 1000th book, the 6th edition of Foundations of Bilingual Education and Bilingualism, co-authored by Colin Baker and Wayne E. Wright. Since I remember the publication of our very first book in 1982, Bilingualism: Basic Principles by Hugo Baetens-Beardsmore, this led me to reflect a little on what has changed at Channel View Publications/Multilingual Matters (CVP/MM), in the world of academic publishing, and attitudes to bilingualism since then.

Marjukka and Mike at Frankfurt Book Fair

Many of you will know that CVP/MM is a family business, founded originally by my parents in response to being told by our family doctor not to speak Finnish to my brother and me, stating that “they didn’t know what damage they were doing”. Fortunately, being a formidable combination of a stubborn Finnish mother and an entrepreneurial Essex-man father, they not only refused to take such unwelcome advice, they took it as an opportunity to find and publish world-class research focusing on the many positive benefits of bilingualism. Although we now publish in a very wide range of topics – including applied linguistics and sociolinguistics, educational research, language disorders and translation studies under our Multilingual Matters imprint and, under our other imprint Channel View Publications, tourism studies – language rights and positive attitudes to bi- and multilingualism remain at the heart of what we do. We believe that no mother or father should ever be told not to speak the language of their heart to their children without extremely well-informed reasons for doing so.

Although in many cases attitudes towards bilingualism may have switched towards the more positive and even aspirational, this is often only the case if the languages you speak are privileged western languages, and in many cases only if you are of the majority population. It is fine and admirable to learn Spanish or Arabic if you are white, but society might be less positive about you retaining your Spanish or Arabic if you are an immigrant. There is still much work to do in changing attitudes towards languages where these languages are associated with immigration or are minority indigenous languages.

Some of my first memories include sitting under our dining room table, “helping” my parents stick the mailing labels onto envelopes that would carry our first catalogues out into the world. Among the many addresses we sent catalogues to, 252 Bloor Street West stuck in my mind. As a 6 year old child I struggled to understand how so many people lived in this one house! In the years since then I have come to know the Ontario Institute for Studies in Education (OISE) well, and have got to know the very many authors and friends who are based there. We no longer pack and mail our catalogues ourselves, this is one of those tasks that computers and automation have simplified, but as the editor of my local orienteering club newsletter I have to pack and mail all the copies to our members, so I like to think that I have retained those valuable skills!

The office in Clevedon before everything was done on computers

In 1982 we were already using computers for journal subscription processing, but all correspondence with authors and editors was by mail. We used to do so much mailing back and forth that the local post office gave us our own postcode! All of our records were kept in large filing cabinets and a system of racks, T-cards and folders would track the process of book and journal manuscripts from initial proposal to published book. Sales reports from our distributor would be couriered once a month to us in a large box, and even as recently as the late 1990s we would wait with excitement to go through the monthly sales reports and see how well our books had been selling. These days everything we do is reliant on computers, the internet and data. We only have to log in to our distributors’ reporting sites to get the sales figures from the day before, and we can communicate easily even while travelling. This availability of data and immediacy of communication brings with it a new set of demands and challenges. There is a sense that we must respond to everything as quickly as possible and that we absolutely have to know how many books were sold in the last 24 hours. A lot of time is taken up by responding to queries that in the past would have waited for a single letter, and of course we put the same pressures on to other people.

In the early days of our company the only reliable way to purchase books was via the bookshop, or to put a cheque in the post with an order form from our catalogue. These days the rise of companies like Amazon, Books etc. and the Book Depository, as well as our own website, means that wherever you are you should be able to order a print copy of our books and have it posted to you quickly. If you choose to purchase an ebook, you can place an order now and have the full text, even in some cases with embedded video files and links to relevant websites and resources, delivered direct to your computer, tablet or reading device within seconds.

Libraries are able to buy one multi-user license of a digital book, which does not degrade with age and usage, and are able to share this with multiple users of the library, even off-site users of the library, at the same time. Shelf space is making way for more computer spaces and learning environments, and university campuses are changing accordingly. Of course the downside of this is that the number of copies required to service the same population has fallen, and so in general across the publishing industry we have seen the total number of sales of any one academic title fall quite dramatically in the past 10 years or so. Since the majority of overhead and fixed costs of publication have not fallen, this means that book prices have risen much faster than inflation in order to cover those costs.

While it is interesting to look at what has changed, it is also very instructive to consider what has stayed constant over all this time. Digital technology and distribution has meant that the barriers to entry into the publishing industry have fallen dramatically. In a world where anyone can write, typeset and publish a book relatively quickly, easily and inexpensively, the role of the publisher in providing a measure of review, revision and quality control is just as important as it was in 1982. It is arguably even more important now, given the recent attention to fake news stories and alternative facts. CVP/MM has always believed in reviewing manuscripts thoroughly and as transparently as possible, and while peer-review is not a flawless system, it is a vitally important step in ensuring that the books we publish can be trusted by students, researchers, parents and policy-makers.

Flo, Sarah, Anna, Tommi, Elinor and Laura

We continue to grow as a business, this year we will publish 60 titles across all of the various subject areas, where just 10 years ago we would schedule 30 titles. But we remain a small and friendly operation with approachable staff. We have fostered an atmosphere where we can thrive and grow within our jobs, and so our staff turnover is extremely low. It is highly likely that you will deal with the same people through the life of your book project, if not your whole career! You will have seen me at every AAAL for the past 19 years, but you may not be aware that Sarah and Anna will this year celebrate their 15th anniversary of working for Multilingual Matters, and Elinor and Laura are not that far behind. Our most recent full time colleague, Flo, already feels like part of the family, and our intern, Alice, reflects the values that we all share.

Although my father, Mike, is no longer around to see the progress we have made since he and my mother, Marjukka, retired, he would still recognise everything that we do and be proud of how we have continued to build on what they started 1000 books ago. We would not have been able to publish 1000 books if it wasn’t for the many authors, series editors, reviewers and readers who have contributed in so many different ways. There are too many to name here, but I hope you know just how important you are to us. It has been a pleasure to work with you all and I hope that you will continue to partner with us, to work with us and to hold us to account when we do occasionally get things wrong, so that as we go on to publish books together we can all grow and improve, and look back on the next 1000 books with just as much pride!

Tommi


My Mother Tongue and Me: Staying Unapologetically Foreign in the Land I Proudly Call Home

21 February 2017

In celebration of International Mother Language Day, we’re delighted to share this post written by Tommi’s mum, Marjukka, about what her mother language, Finnish, means to her.

The best description I have heard of mother-tongue was made by Tove Skutnabb-Kangas, when she described it as being like skin. The second language, by contrast, is like a pair of jeans, which fits well and feels comfortable but will never replace the skin.

Marjukka rowing on Enäjärvi

Marjukka rowing on Enäjärvi

My mother-tongue, Finnish, is the language of my identity, and the language of my deep feelings. Through it I can describe my joys and sorrows, anger and delight much better than I could in any other language. If I hit my thumb with a hammer, nothing releases the pain better than “voi perkele” (devil) and when I get Sudoku numbers wrong, the frustration is vented with “voi paska” (oh shit). Just recently I remembered a word “hämäränhyssy” – the twilight time when my parents would sit silently in semi darkness just relaxing and waiting for the evening to come. Even now, at the age of 67, the word brings to my mind a beautiful sense of peace and harmony.

Marjukka with Tommi and Sami

Marjukka with Tommi and Sami

So how could I have ever spoken soft, caressing, loving words of baby talk to my two sons in English, since I hadn’t heard them from my mother and father? My language to my children had to be Finnish! And it still is. The best thing, however, is that it can now be Finnish, English or Finglish – since some things are easier described in the language they occur.

I have a strong Finnish identity, despite having happily lived in beautiful Great Britain for over 45 years. My accent reveals me to be a Finn even if I say just “yes”. Could it be that I want to be noticed as a Finn? My parents raised me with a love of the language: the happy memories of my father reading Moomin adventures, or my mother chatting and laughing with her numerous sisters. As a teenager, the romantic words of the Finnish melancholy tango songs moved me to tears. And there are so many words which just can’t be translated into English. Just like there are words in English which are hard to translate into Finnish.

So my mother tongue is my identity, my soul, and my tool. English is my very useful second tool, and I am very grateful I have learned to use that tool well, but it will never be my soul or my identity.

Marjukka Grover


Publication of Multilingual Matters’ First Open Access Book: A Milestone for Pronunciation Assessment

8 December 2016

This month we are publishing our first open access title, Second Language Pronunciation Assessment, edited by Talia Isaacs and Pavel Trofimovich. In this post, Talia tell us about her experiences of researching the once unfashionable topic of pronunciation as well as the importance of open access publishing.

When I started doing dissertation research on pronunciation assessment in 2004 during my Master’s degree, this topic was drastically out of fashion. Pronunciation in language teaching had had its heyday earlier in the 20th century, culminating, from an assessment perspective, with the publication of Lado’s seminal book, Language Testing, in 1961, which is viewed as signifying the birth of the language testing field. There had been little sustained research on the topic in the years since. In my early days as a postgraduate student, when I stated that I was researching pronunciation assessment to members of the language assessment community, I remember thinking that reactions from some, however polite, were similar to how some passersby might respond when looking at an odd relic in a museum through protective glass—that this topic may have had some use or merit once in a misguided way but is now decidedly passé. Pronunciation carried much baggage in assessment circles and within language teaching and applied linguistics more generally as a symbol of the decontextualized drills targeting linguistic forms that had been left behind during the Communicative era.

I could not have foreseen, at the time, that pronunciation would gradually begin to embed itself in some of the discourse and have growing visibility in scholarly fora (e.g. Language Testing Research Colloquium), at least on the periphery. Spurred by trends in researching pronunciation in other areas within applied linguistics, where developments happened earlier (e.g. SLA, sociolinguistics), modern work on pronunciation shifted to a focus on intelligibility and listeners’ evaluative judgments of speech and was at the heart of developments in automated scoring of speaking. Assessing pronunciation was, thus, informally rebranded and was able to establish some contemporary relevance.

Second Language Pronunciation AssessmentFast forward to 2017, with the publication of Second Language Pronunciation Assessment. This book breaks new ground in at least two respects. First, it is the first edited collection ever published on the topic of pronunciation assessment. Although the volume is far from comprehensive, it begins to establish a common understanding of key issues and bridges different disciplinary areas where there has historically been little conversation.

Second, it is Multilingual Matters’ first “gold” open access book. Tommi Grover shared his thoughts on open access in a recent blog post, and it is exciting that our book is at the forefront of what we believe will be a growing trend in monograph publishing in time.

When we first learned that our external research funding could pay for open access costs for a monograph to a maximum amount pre-specified by the funder as part of a post-grant open access scheme, we broached this with Tommi and Laura Longworth. It is a luxury to have a world-renowned applied linguistics publisher practically on my doorstep in Bristol, UK, where I currently reside. Tommi mused about some of the pros and cons and the likely logistical challenges aloud over coffee, and I am sure that the flies on the wall were intrigued. It was clear that pursuing open access entailed a degree of risk for the publisher, as the open access maximum payment from the funder alone would not cover the full production costs and overheads. We were delighted that, ultimately, the Multilingual Matters team decided to treat our book as an experiment and go for the open access option to see how it would work.

Thus, with the publication of our book, a scenario that once seemed hypothetical has now become a reality, and our contributors were also very happy about this development. The push for open access within the academy is to ensure that publically-funded research outputs are also publically available free of charge where possible. From the readers’ and authors’ perspective, it is generally preferable to be able to access the official versions with professional typesetting than to have author-approved unofficial versions with different page numbers floating around. We believe that, through the availability of our publication for free download, it will reach a much wider readership than it would have had the access costs been levelled onto the consumer. The print version has also been sensibly discounted for those who still wish to purchase a softback copy. In this way, it will hopefully reach the interdisciplinary audiences of researchers and educational and assessment stakeholders that we feel would benefit from knowing about this book and inform further research and practice.

My co-author, Pavel Trofimovich, and I could not have envisioned a more positive experience working with the Multilingual Matters team from start to finish. As Pavel wrote in an email, reflecting on the publication process, “I cannot think of any publisher who [is] so professional, hands-on, and also human in their interaction with colleagues.” We are extremely grateful for the tremendous help and advice in navigating all aspects of the publication of our book, including dealing with the unexpected. This process has been enriching and the production tremendously efficient. We would highly recommend that any prospective authors in applied linguistics, new or experienced, consider Multilingual Matters as a venue for publishing their book. If you have internal or external funds available or could budget for open access costs for a monograph into a grant application, it might be worthwhile pre-empting a conversation with Tommi about open access. This is an option that the team is clearly open to and which may, in time, revolutionize the publication of monographs, as it already has with academic journal articles.

Talia Isaacs, UCL Institute of Education, University College London, UK
Pavel Trofimovich, Department of Education, Concordia University, Canada

For further information about the book, please see our website. For more information about open access please read Tommi’s blog post or contact him directly at tommi@multilingual-matters.com.

To download the open access ebook please go to the following link: https://zenodo.org/record/165465.


Why publish with us?

15 December 2015

With academic publishing becoming more competitive, we need to fight to keep our place among the larger publishers. We are proud of our independent status and of the values that we represent. This post gives a bit more detail about why authors should choose Multilingual Matters/Channel View Publications as their publisher.

The MM/CV team

The MM/CV team

We are a small, independent company wholly owned by our Managing Director, Tommi Grover, his brother Sami and the staff who work for Multilingual Matters/Channel View Publications. This means our publishing decisions are made by and for people with a knowledge of, and passion for, languages, multilingualism and tourism studies. We are free to publish books we believe in and to treat our authors, customers and staff with integrity, as ultimately we answer to people who care about the areas we publish in, rather than to people who are uninvolved in the day-to-day running of the company and are more concerned with profits.

Publishing with us is a positive choice to support an independent, ethical company, and a responsive, compassionate way of doing business. Publishing with us doesn’t mean you can expect ‘less’ than from a bigger publisher – in fact we’d suggest you should expect more from us:

  • Because our staff feel valued and cared for, they stay for a long time. So it’s highly likely you will deal with the same person from proposal to publication and beyond. All 7 of us are involved in the decision to publish every book, and so whoever you speak to will know about you, your book, and why it’s important.
  • We travel a lot (and we were off-setting our carbon footprint before it was fashionable). This means your books will be seen by people all over the world, and that our staff are at specialist conferences where they meet new authors and customers. In the past year our team of 7 has been to: New Zealand, Japan, the US (lots of times), Canada, France, Poland, Australia, Sweden, Lapland, Germany, Italy and several UK conferences (and this has been a quiet year on the conference front!).
  • We offer open access publishing; everything we publish is available as consumer ebooks; and we continue to publish as much as we can as affordable paperbacks.
  • We are proud of the help and support we offer authors publishing their first book: we have been doing this for years, and we do it because we believe in developing new talent and new ideas, not because we need manuscripts to pad out our publication program. Our first-time authors receive the same care and attention as their more experienced colleagues.
  • We are constantly looking out for new topics and ideas and we are pleased to be often the first publisher to take a risk in a new and emerging subject area.

We hope that you find this useful. If you would like further information about sending us a proposal please see the proposal guidelines on our website.

If you are still working on your PhD but think that you would like to rework it for a book then please see our notes on turning your PhD thesis into a book.


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